I had the pleasure of presenting a workshop, “So You Want to Write a Story? A Conversation With Two Authors,” at the Long Beach Library on March 19, 2012. There were about 30 people in the audience and all wanted to learn how to get their stories published. Some of the attendees were amateurs, others were experienced writers, and a few were in the throes of writing a story that they want to share with the world. All were unsure of the next steps to take in the publishing process.
Fellow Author, Linda Frank and I have been presenting workshops to writers from all walks of life which delve into the topics of writing, self-publishing, social media, marketing and promoting, how to find an agent, and free Web sites on which one can upload a completed story.
Writing an article or book can be an exhilarating experience (it was for me) but there are many variables to consider after you have finished your work – which can be confusing. For instance, how does one choose a publisher? There are many traditional and self-publishing companies out there. If you choose to go with the self-publishing path, as Linda and I did, then you must do a good deal of research and ask a lot of questions before choosing one. In other words, do your homework before you decide on a publisher and be sure that they have your best interests at heart.
After your book is published, there are a myriad of decisions to be made, including marketing and promoting, and listing on social media sites. There are many ways to market and promote your book and all are important. Below is a list of ideas to help create awareness about your book:
- Book Presentations/Discussions at various venues
- Interviews on radio/television stations
- Creating a Website and blog
- Email marketing to update your audience on your activities and talks
- Listing on social media sites such as Facebook, Linkedin and Twitter
- Writing press releases/articles about all of your book talks to generate more publicity about you
- Networking at events (there are dozens on Long Island alone)
All of the above will contribute to the success of your publicity campaign. If you have any questions, please contact me at 516-764-8774. I’d love to hear from you. Happy writing!
We are looking for authors who would like to be part of a book fair on Sunday, June 24, hosted by the Caribe Breast Cancer Care. This nonprofit organization supports a surgical team who treats breast cancer patients in the Dominican Republic. The cost for a table will be $30. Details about the event can be found by visiting http://www.scarsellas.com/about.html. You may also contact Linda Frank at firstname.lastname@example.org.